Posts in Podcasting
Part 3 - Rinse and Repeat

I’ve been listening to Podcasts for a very long time.  Much longer than I have been creating them.  One thing is for certain, the format changes and adapts over time.  That is unless they are one of those episodic, story based shows.  For the majority however, the format will, and should change!


As you find your feet, develop your niche and respond to listener feedback you will inadvertently change up the format for your show.  So don’t be frightened to start producing even if you are not set on the final format.


Develop your listener base.


No show, no listeners.  End of Story.  If you don’t get your show off the ground you will not gain a listener base and I can tell you, there is nothing more rewarding or exciting in this game then watching those statistics grow.  Especially when you can see it’s no longer just your mum checking you out - mum was never allowed to listen to Voice of Chaos.


I’ve produced a number of podcasts for both personal and professional purposes and what I can tell you is that they never stay the same.  With every change more and more ideas are implemented and the show refined to suit the audience.  Sometimes things work, like adding more music and less talk to a music podcast and other time ideas miss the mark, like trying to deliver shows across three sub categories (a logistical nightmare that I don’t recommend).


The key however is to be consistent and regular with your shows.  Set a schedule and try to stick to it.  If you can’t or you need to change the schedule up, keep the listener informed.  Otherwise they may assume you’ve disappeared into the ether and unsubscribe.

 

I hope you have enjoyed this 3 part look into getting started with podcasts from my own perspective.  Over time I will continue to bring more insights from my own experiences but now it’s time for you to build your own.  Contact me today to talk about getting started with your own podcast. 

 

Learning on the Go!

Up-skilling our people is often a very time consuming and somewhat costly endeavour. We know we have to, if we want a knowledgable workforce, but you find it hard to justify the downtime of your workforce on top of the investment in developing the training.

For many years I worked as an L&D consultant and project manager, devising and implementing solutions with the intent on keeping existing employees on the top of their game and up to date on current changes. Often I would work with a business unit as they had ideas of grandeur, requesting the training to be more of an event with the purpose of engaging the learner. The punchline….
In most cases the learner would have just liked a quick update in some easily consumable form.

This is where podcasts can be a massive help. Given their on demand and easily accessible nature, if you don’t have mission critical visuals or an absolute need for hands on interaction (think systems training), then why cant you get the update across via one or a brief series of podcasts backed up up by updated process guides?

Not only will you save your employees time and reduce down time, but your development costs for training can be greatly reduced and the content can be reused repeatedly reducing costs for deployment. Why not give your employees the flexibility to learn when it suits them. Maybe on their commute, over a coffee or between daily tasks. Learning should happen when and where it suits the learner.

Admittedly, podcasts can’t be a substitute for all training delivery, but understanding your training needs and the needs of your learner will help solidify your approach. Your producer should also be able to advise you accordingly as to if the decision to use podcasts is a worthwhile one.

So why not give podcasts a go to keep your employees informed and up to date? You’ve really got nothing to lose and only time to gain.

Part 2 - Running Blind, Full Speed and with Scissors!

Like most of my ideas, the idea to get into podcasting could have very well ended up on the cutting room floor.  I needed to invest in some equipment, had no experience, was swamped with the 9-5 and knew this was not going to make any money.

But I couldn’t shake the idea.

 

After floating the initial Ida for my first podcast, Voice of Chaos, to my best mate and co host it was soon after I found myself picking up a mixer and mic to get started.  That initial kit consisted of:


  • Samson MXP124FX 12 Channel Mixer
  • 2x Samson Q7 Professional Microphones
  • 2x Samson HP10 Headphones (no longer manufactured)


This little ensemble set me back around $400 once I included a couple of generic boom mic stands and a couple of mic wind socks.  In a nutshell, cheap, but practical set up for the two of us that, apart from the headphones, is still being used to produce the show today!


Okay, so we had the gear.  We had the idea.  Let’s take this “easy”.


Ha! I put easy in quotes because ripping the band aid off was the only way.  Once I got the gear set up and decided on using Apple’s Garageband I just hit record and unbeknownst to my cohost created our debut pilot episode!  Had I gone into panning mode with him we may never have launched but by ripping the band aid off and driving the conversation we got a pretty decent pilot that served as a great way to set up and launch the show.


I’ll go into further details in future posts on how to get your show online and learnings from that but for now I hope you feel just as motivated as we were to just get started.  In all honesty your first show will probably sound pretty awful but don’t let that discourage you.  Your format may not be fully refined, again don’t let that stop you.  Rip the band aid off and make have a go.


Then rinse and repeat…

Part 1 - Welcome to the Jungle

Over the next few weeks I am going to share my journey into the world of podcasting. It will be a warts and all account as I take you through both mistakes and successes but most importantly the learnings from producing this fantastic medium.

So you’ve decided to join the hundreds and thousands of creatives that deliver their stories over this wonderful medium of podcasting.  Well done and welcome!

I myself kind of stumbled into podcasting as a way of staying a part of the Aussie Heavy music scene I love.  After hanging up my bass and stepping away from the live scene for a spell I decided, along with a mate of mine, that we talk enough about music, why not just put mics in front of our face?  With that, the Voice of Chaos Podcast was born (listener discretion is HIGHLY advised).

My mate and I had no radio or audio recording experience and I had no money to throw into this little project so with a few JB HiFi vouchers and about a half a days research I went out, brought a USB mixer and a couple of mics and ran head first into the podcasting world learning along the way.  To be honest I am still learning and I am sure I always will.

You see, whilst there are hundreds of really professional sounding podcasts out there earning huge money, there are probably twice as many from amateurs and hobbyists who just want to share their passion and thoughts around a particular topic or interest.  They may or may not make some coin out of their endeavours but it doesn’t phase them.  The real joy is in building a base of solid like minded listeners who share the passion and look forward to each and every episode.

With that, I welcome you.  Welcome to a fun, interesting, sometimes frustrating, but entertaining world where with a few bucks and a lot of passion you can create something that is uniquely you.  Most importantly though, you’ve wound up here and if you would like to stay with me I will help you find your way and keep you moving.  Learn from my experiences as I lay them out warts and all.


Happy Podcasting!